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- ItemAlberta consumers' valuation of extrinsic and intrinsic red meat attributes: A choice experimental approach(Wiley-Blackwell, 2010-06) Steiner, Bodo E.; Gao, Fei; Unterschultz, Jim; Diversified Livestock Fund of Alberta, CanadaThis paper analyzes Alberta consumers' perceptions toward extrinsic and intrinsic attributes of bison and beef steaks. In contrast to published Canadian consumer studies on bison meat that were undertaken prior to May 2003, before the first BSE case of Canadian origin was identified in beef cattle, this study provides a post-BSE assessment of consumer perceptions toward selected bison meat attributes. The results from an attribute-based choice experiment provide little support that simple traceability assurance schemes have value to consumers of bison and beef steaks, thus confirming similar findings of earlier beef studies that have employed different methodological approaches. The results also suggest that consumers are willing to pay significant premiums for bison steaks that are certified as being produced without genetically modified organisms, an attribute that has so far been unexplored in previous published bison studies.
- ItemAll you need to know about 'buy now, pay later' services(Raidió Teilifís Éireann, 2021-11-16) McCarthy, Olive
- ItemAn alternative approach to oversight: the case of the supervisory committee in Irish credit unions(New Harmony Press Ltd., 2007-11) Byrne, Noreen; McCarthy, Olive; Ward, MichaelThe credit union supervisory committee, as a distinct model of organisational oversight, is very much invisible within corporate governance research. The focus is almost entirely on its corporate counterpart, the audit committee. This means that best practice is based almost entirely on audit committee experience, even though the audit committee model has not always prevented large-scale corporate losses. Audit committee and corporate and co-operative governance literature may benefit from the perspective of alternative models, such as that of the credit union supervisory committee. This paper explores the role of the supervisory committee in credit union governance and the structure of supervision, oversight and regulation within the Irish credit union movement. It reports the findings of a survey of credit union supervisory committees and qualitative interviews with key players in credit union supervision and development in Ireland, including the regulators of the credit union movement. A profile of the composition, activities and skills levels of supervisory committees is examined. The findings show that it is the high level of activity of the supervisory committee and its clear-cut independence that set it apart from other organisational oversight models.
- ItemAn analysis of the credit union's use of Craig's commitment building measures(UK Society for Co-operative Studies, 2005-04) Byrne, Noreen; McCarthy, Olive
- ItemAustralian wines in the British wine market: A hedonic price analysis(Wiley Periodicals, 2004) Steiner, Bodo E.The market share of New World wines sold in many European countries has increased dramatically over the past decade. More aggressive marketing, together with a more distinct and recognizable labeling scheme, are often regarded as the keys to the marketing success of these new wines. This article employs hedonic price analysis to identify the values that marketers and consumers place on the information carried by the label of Australian wines in the British wine retail market. Although many grape varieties are given a highly distinct valuation by market participants, our results also suggest that consumers consider regions jointly with grape varieties as proxies for brands. This contrasts with the general observation that grape varietal labeling is the distinctive feature of New World wines. Marketing implications are examined by considering the revenue impact of changes in labeling at the retail level.
- ItemBeef quality attributes: a systematic review of consumer perspectives.(Elsevier Ltd, 2017-01-17) Henchion, Maeve M.; McCarthy, Mary; Resconia, Virginia C.; Department of Agriculture, Food and the Marine; Ministerio de Economía y CompetitividadInformed by quality theory, this systematic literature review seeks to determine the relative importance of beef quality attributes from a consumer perspective, considering search, experience and credence quality attributes. While little change is anticipated in consumer ranking of search and experience attributes in the future, movement is expected in terms of ranking within the credence category and also in terms of the ranking of credence attributes overall. This highlights an opportunity for quality assurance schemes (QAS) to become more consumer focused through including a wider range of credence attributes. To capitalise on this opportunity, the meat industry should actively anticipate new relevant credence attributes and researchers need to develop new or better methods to measure them. This review attempts to identify the most relevant quality attributes in beef that may be considered in future iterations of QAS, to increase consumer satisfaction and, potentially, to increase returns to industry.
- ItemBig issues for a small technology: consumer trade-offs in acceptance of nanotechnology in food(Elsevier, 2019-08-13) Henchion, Maeve; McCarthy, Mary; Dillon, Emma J.; Greehy, Gráinne Maria; McCarthy, Sinéad N.; Teagasc; Food Institutional Research Measure; Dublin Institute of Technology; University College Cork; Department of Agriculture, Food and the Marine, IrelandNanotechnology offers many potential applications across the supply chain which could result in a more sustainable agriculture and food system. However, considerable challenges still exist in realising its potential, including consumer acceptance. This research examines consumer perspectives on two different nanotechnology applications (in packaging for chicken fillets and in cheese) using conjoint analysis. A face-to-face survey of 1046 Irish adults was undertaken. It finds that technology has a significant impact on consumer food choices (higher levels of acceptance with traditional technology rather than nanotechnology), that different applications of a technology can result in varying levels of acceptance (higher acceptance for nanotechnology in packaging of chicken fillets rather than in the cheese product) and that offering salient benefits (e.g. health or lower price) can off-set technology concerns in some but not all instances. Differences amongst consumer segments also exist with price having low utility for “health focused consumers” but having high utility for “conventional consumers”.
- ItemCan existing mobile apps support healthier food purchasing behaviour? Content analysis of nutrition content, behaviour change theory and user quality integration(Cambridge University Press, 2017-10-30) Flaherty, Sarah Jane; McCarthy, Mary; Collins, Alan; McAuliffe, Fionnuala; Health Research BoardTo assess the quality of nutrition content and the integration of user quality components and behaviour change theory relevant to food purchasing behaviour in a sample of existing mobile apps. Descriptive comparative analysis of eleven mobile apps comprising an assessment of their alignment with existing evidence on nutrition, behaviour change and user quality, and their potential ability to support healthier food purchasing behaviour. Mobile apps freely available for public use in GoogePlay were assessed and scored according to agreed criteria to assess nutrition content quality and integration of behaviour change theory and user quality components. A sample of eleven mobile apps that met predefined inclusion criteria to ensure relevance and good quality. The quality of the nutrition content varied. Improvements to the accuracy and appropriateness of nutrition content are needed to ensure mobile apps support a healthy behaviour change process and are accessible to a wider population. There appears to be a narrow focus towards behaviour change with an overemphasis on behavioural outcomes and a small number of behaviour change techniques, which may limit effectiveness. A significant effort from the user was required to use the mobile apps appropriately which may negatively influence user acceptability and subsequent utilisation. Existing mobile apps may offer a potentially effective approach to supporting healthier food purchasing behaviour but improvements in mobile app design are required to maximise their potential effectiveness. Engagement of mobile app users and nutrition professionals is recommended to support effective design.
- ItemThe Centre for Co-operative Studies in co-operative education and research(UK Society for Co-operative Studies, 2009-04) McCarthy, OliveThe Centre for Co-operative Studies is a university research centre which promotes education, training, independent research and consultancy in all aspects of co-operative organisation, social enterprise and local development. It is the only third level centre or department in Ireland focusing on co-operatives. Co-operative research and education in the Centre aims to have both an academic and practical relevance. It takes an interdisciplinary, problem-centred approach and is conducted with a multi-disciplinary perspective, focusing on the practical solution of key problems in the real world. This paper examines the role of the Centre in co-operative education and research and explores the impact this has had on the co-operative movement.
- ItemThe climatic impact of food consumption in a representative sample of Irish adults and implications for food and nutrition policy(Cambridge University Press, 2016-07-26) Hyland, John J.; Henchion, Maeve M.; McCarthy, Mary; McCarthy, Sinéad N.; Department of Agriculture, Food and the MarineTo evaluate the greenhouse gas emissions (GHGE) associated with the diet of Irish adults. GHGE were estimated by applying conversion factors to habitual food consumption data taken from the National Adult Nutrition Survey, which was representative of the population. Descriptive analyses were undertaken for GHGE for the total population, as well as accounting for energy misreporting and across categories of sociodemographic and socio-economic factors and tertiles of emissions. Republic of Ireland. Adults aged 18–87 years (n 1500). The GHGE derived from daily dietary intakes was estimated as 6·5 kg of CO2 equivalents (CO2eq) per person. Males, younger consumers, those with secondary education and student employment status were associated with significantly higher GHGE. Red meat was the highest contributor to GHGE with 1646 g CO2eq arising from a mean intake of 47 g/d. Dairy and starchy staples were the next largest dietary GHGE sources, with mean daily emissions of 732 g CO2eq and 647 g CO2eq, respectively. The lowest emissions were associated with consumption of vegetables, fruits and legumes/pulses/nuts. Based on profiling using actual food consumption data, it is evident that one single measure is not sufficient and a range of evidence-based mitigation measures with potential to lower emissions throughout the food chain should be considered. The research contributes towards an improved understanding of the climatic impact of the dietary intakes of Irish adults and can serve to inform a sustainability framework to guide action in food and nutrition policy development.
- ItemCo-operation among Irish beef farmers: Current perspectives and future prospects in the context of new producer organisation (PO) legislation(MDPI AG, 2018-11-07) Hooks, Teresa; Macken-Walsh, Áine; McCarthy, Olive; Power, Carol; Henchion, Maeve; TeagascIrish beef farms have experienced poor viability longitudinally, with industry and policy actors citing ‘crisis’ levels in 2013. A crucial differentiator between the beef sector and the dairy sector, which has higher farm incomes, is well-developed infrastructure of farmer-owned dairy processing and marketing co-operatives. To address the lack of representative farmer organisations and power imbalances in the beef supply chain, in 2016 the Department of Agriculture Food and the Marine (DAFM) legislated for the establishment of beef Producer Organisations (POs), facilitating beef producers to collectively strengthen their market positioning. While PO legislation is a significant development in potentially enabling supply chain integration of farmers, how the legislation is operationalised by Irish beef industry stakeholders will ultimately shape the nature and breadth of engagement with the PO model and, consequently, the impact of the legislation. In a context where there is little or no prior experience of such organisations in the beef sector, this paper presents an analysis of current stakeholder views in relation to the establishment of POs. Research involved a desk based review of the submissions made during the consultation period for the beef PO legislation and interviews with key informants in the Irish beef industry. We analysed Irish stakeholders’ views through the lens of lessons learned from the existing literature on how POs operate internationally. Results indicate some stakeholders’ perceptions of the need for a nationally coordinated approach in the establishment of an Association of POs, which concurs with the literature. However, stakeholders have not emphasised the benefits of Interbranch Organisations (IBOs), which involve vertical collaboration with other chain actors such as processors and retailers, an approach that has proven successful internationally. Nor have Irish stakeholders identified the potential of differentiating or premiumising beef products, which, according to international evidence, is necessary for improving profitability and farm-level incomes. Stakeholders identified the main threats to the future success of POs in Ireland as members’ lack of commitment and processors’ lack of willingness to engage with POs.
- ItemCo-operation among Irish beef farmers: current perspectives and future prospects in the context of new producer organisation (PO) legislation(MDPI, 2018-11-07) Hooks, Teresa; Macken-Walsh, Áine; McCarthy, Olive; Power, Carol; Henchion, Maeve; TeagascIrish beef farms have experienced poor viability longitudinally, with industry and policy actors citing ‘crisis’ levels in 2013. A crucial differentiator between the beef sector and the dairy sector, which has higher farm incomes, is well-developed infrastructure of farmer-owned dairy processing and marketing co-operatives. To address the lack of representative farmer organisations and power imbalances in the beef supply chain, in 2016 the Department of Agriculture Food and the Marine (DAFM) legislated for the establishment of beef Producer Organisations (POs), facilitating beef producers to collectively strengthen their market positioning. While PO legislation is a significant development in potentially enabling supply chain integration of farmers, how the legislation is operationalised by Irish beef industry stakeholders will ultimately shape the nature and breadth of engagement with the PO model and, consequently, the impact of the legislation. In a context where there is little or no prior experience of such organisations in the beef sector, this paper presents an analysis of current stakeholder views in relation to the establishment of POs. Research involved a desk based review of the submissions made during the consultation period for the beef PO legislation and interviews with key informants in the Irish beef industry. We analysed Irish stakeholders’ views through the lens of lessons learned from the existing literature on how POs operate internationally. Results indicate some stakeholders’ perceptions of the need for a nationally coordinated approach in the establishment of an Association of POs, which concurs with the literature. However, stakeholders have not emphasised the benefits of Interbranch Organisations (IBOs), which involve vertical collaboration with other chain actors such as processors and retailers, an approach that has proven successful internationally. Nor have Irish stakeholders identified the potential of differentiating or premiumising beef products, which, according to international evidence, is necessary for improving profitability and farm-level incomes. Stakeholders identified the main threats to the future success of POs in Ireland as members’ lack of commitment and processors’ lack of willingness to engage with POs.
- ItemCommunicating the co-operative message: a case study of the Irish credit union movement.(International Co-operative Alliance (ICA), 2001) McCarthy, Olive; Ward, Michael
- ItemCredit union restructuring: don't forget the member!(New Harmony Press Ltd., 2012-10) Byrne, Noreen; McCarthy, Olive; Ward, Michael; McMurtry, J. J.It is recognised in the marketing literature that services consist of core and relational dimensions, and in a long term customer relationship, the relational dimension can give competitive advantage to a business. One of the gaps in the credit union literature is a discussion on the impact of credit unions mergers on this key competitive advantage. And when member value is discussed, it tends to be confined to the core product aspect such as increased range of services and better rates rather than relational aspects. The focus of this paper is on the interplay between core product and relational dimensions in the member preferences around the future restructuring of the movement. It was found that credit union members clearly value their relationship with the credit union and are not willing to trade the local nature of the credit union as they know it, for increased services.
- ItemCredit unions and community in Ireland: Towards optimising the principle of social responsibility(New Harmony Press Ltd., 2012-10) Power, Carol; O'Connor, Ray; McCarthy, Olive; Ward, MichaelIn Ireland, credit unions appeal to a broad socio-economic spectrum and have become integrated into the mainstream financial services market. As many credit unions seek to provide services comparable to conventional banking institutions, they risk eroding their distinctive co-operative ethos. A key differentiating characteristic of credit unions is concern for community and social responsibility. In a business climate where many consumers question the societal and/or environmental impact of businesses, credit unions enjoy a distinct competitive advantage. Despite this, the role of credit unions in promoting societal wellbeing has received limited attention in academic literature. In order to capitalise on its unique competitive advantage, and fulfil its objective of social responsibility, the credit union movement must develop approaches to optimising and assessing how it impacts on communities. Based on research conducted in 40 credit unions, this paper explores the key benefits accruing to communities through intentional and incidental societal impacts. It offers some suggestions for the range of instruments that credit unions can use to optimise the principle of social responsibility. It argues that the impact of credit unions on their communities cannot be left to chance but requires management through the identification and definition of social goals and through periodic assessment of the credit union's success in meeting its targets.
- ItemDeconstructing consumer discipline How self-management is experienced in the marketplace(Emerald, 2015-11-09) Cronin, James Martin; McCarthy, Mary; Delaney, Mary; Health Research Board; Department of Agriculture, Food and the Marine, Ireland; Department of agriculPurpose - The purpose of this paper is to build an understanding of what we term "consumer discipline" by unpacking the practices and strategies by which people manage and exert control over what they consume. This is facilitated by looking at the context of food, an everyday necessity imbued with sizeable importance in terms of its impact on personal well-being, and how it is experienced by individuals who must manage the constraints of a chronic illness. Design/methodology/approach - Drawing on the Foucauldian concept of governmentality and theories surrounding the social facilitation of self-management, this paper analyses interviews with 17 consumers diagnosed with diabetes or coronary heart disease. Findings - By exploring how the chronically ill generate different strategies in managing what they eat and how they think about it, this paper outlines four analytical areas to continue the discussion of how consumption is disciplined and its conceptualisation in marketing and health-related research: "the Individual", "the Other", "the Market" and "the Object". Practical implications - The results signal to policymakers the aspects of health promotion that can be enhanced to improve self-management amongst consumers in the pursuit of well-being. Originality/value - This paper makes two contributions: it conceptualises consumer discipline as a practice that involves self-control but also comprises the capabilities to self-manage one's identity and relationships through leveraging personal and social strategies across various contexts; and it identifies macro influences such as the market as negotiable powers that can be contested or resisted to help assist in one's self-management.
- ItemDeterminants of farmer participation in direct marketing channels: A case study for cassava in the Oyo State of Nigeria(Ministerio de Agricultura Pesca y Alimentacion, 2018-06) Donkor, Emmanuel; Onakuse, Stephen; Bogue, Joe; De Los Rios-Carmenado, Ignacio; European Commission; Agricultural Transformation by Innovation (AGTRAIN); Education, Audiovisual and Culture Executive AgencyImproving rural farmers’ access to direct agricultural markets is required to ensure sustainable supply of food. Rural farmers in the developing world account for the largest share of food supply including cassava. Globally, cassava (Manihot esculenta Crantz) is recognised as an important source of valuable semi-processed industrial raw materials such as ethanol, high-quality cassava flour and starch. However, there is less empirical research on rural farmers’ participation in direct marketing channels in the cassava sector. This study focused on analysing the determinants of farmer participation in direct marketing channels using the case of the cassava sector in the Oyo State of Nigeria. The Bivariate Tobit model was applied in the empirical analysis, based on a primary dataset generated from 400 rural cassava farmers from the Oyo State of Nigeria. The result showed that, in general, farmers sold a higher percentage of their cassava output to processors. The Bivariate Tobit results showed that human capital, physical capital, social capital, and market conditions had significant effects on farmers’ decisions on whether to sell their cassava output directly to processors or middlemen. On the contrary, natural and financial capitals did not significantly affect farmers’ marketing channel decision. The study recommends that policy instruments should target improving road networks in rural areas, enhancing farmers’ access to market information, and increasing membership of farmer association to ensure an active participation of farmers in the direct marketing channels.
- ItemDo consumer warnings on financial products work?(Raidió Teilifís Éireann, 2020-08-27) McCarthy, Olive; Byrne, Noreen
- ItemDynamic inefficiency and spatial spillovers in Dutch dairy farming(John Wiley & Sons, Inc., 2020-02-05) Skevas, Ioannis; Lansink, Alfons OudeThis article examines the presence of spatial spillovers in farms' dynamic technical inefficiency scores using Data Envelopment Analysis and a second-stage spatial truncated bootstrap regression model. Dynamic inefficiency is measured in terms of variable input contraction and gross investment expansion, while the second-stage model allows an individual's dynamic inefficiency to be influenced by both own and neighbours' characteristics. The empirical application focuses on the panel data of specialised Dutch dairy farms observed over the period 2009-2016 and for which exact geographical coordinates of latitude and longitude are available. The results confirm the existence of spatial spillovers in farmers' dynamic technical inefficiency levels. Although changes in neighbours' subsidies do not significantly influence an individual's inefficiency, an increase in neighbours' age reduces an individual's performance, while an increase in neighbours' levels of intensification improves an individual's dynamic efficiency.
- ItemEstablishing nationally representative benchmarks of farm-gate nitrogen and phosphorus balances and use efficiencies on Irish farms to encourage improvements(Elsevier B.V., 2020-02-12) Thomas, I. A.; Buckley, C.; Kelly, E.; Dillon, E.; Lynch, J.; Moran, B.; Hennessy, Thia; Murphy, P. N. C.; Environmental Protection AgencyAgriculture faces considerable challenges of achieving more sustainable production that minimises nitrogen (N) and phosphorus (P) losses and meets international obligations for water quality and greenhouse gas emissions. This must involve reducing nutrient balance (NB) surpluses and increasing nutrient use efficiencies (NUEs), which could also improve farm profitability (a win-win). To set targets and motivate improvements in Ireland, nationally representative benchmarks were established for different farm categories (sector, soil group and production intensity). Annual farm-gate NBs (kg ha−1) and NUEs (%) for N and P were calculated for 1446 nationally representative farms from 2008 to 2015 using import and export data collected by the Teagasc National Farm Survey (part of the EU Farm Accountancy Data Network). Benchmarks for each category were established using quantile regression analysis and percentile rankings to identify farms with the lowest NB surplus per production intensity and highest gross margins (€ ha−1). Within all categories, large ranges in NBs and NUEs between benchmark farms and poorer performers show considerable room for nutrient management improvements. Results show that as agriculture intensifies, nutrient surpluses, use efficiencies and gross margins increase, but benchmark farms minimise surpluses to relatively low levels (i.e. are more sustainable). This is due to, per ha, lower fertiliser and feed imports, greater exports of agricultural products, relatively high stocking rates (except for tillage, mixed livestock and non-suckler cattle), and higher gross margins. For the ambitious scenario of all non-benchmark farms reaching the optimal benchmark zone, moderate reductions in farm nutrient surpluses were found with great improvements in profitability, leading to a 31% and 9% decrease in N and P surplus nationally, predominantly from dairy and non-suckler cattle. The study also identifies excessive surpluses for each level of production intensity, which could be used by policy in setting upper limits to improve sustainability.