Digitalisation has increased the importance of online forms of marketing. In the past decade, social media (SM) has had a notable influence on practices in a Business-to-Consumer (B2C) marketing context. Business-to-Business ...
The author based the objectives for this research against the background of the findings of the
Commission on Taxation in relation to Irish customs law:
Notwithstanding the findings of the Irish Commission on Taxation ...
Lyons Coakley, Maria(University College Cork, 2020-06)
Effectuation is a non-predictive decision-making logic of control in uncertain situations, that begins with given means and is a set of techniques, principles and criteria to generate and select between possible outcomes ...
Collins, Evan(University College Cork, 2020-05-11)
R&D is a key determinant of innovation and yet Low and Medium Technology (LMT) industries by their definition, do not invest heavily in this driver of innovation. Small and Medium-Sized Enterprises (SMEs) account for the ...
Emerson, Sophie(University College Cork, 2019-12-15)
This study investigates how modern machine learning (ML) techniques can be used to advance the field of quantitative investing. A broad literature review evaluated the common applications for ML in finance, and what ML ...
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