Bread stories: Understanding the drivers of bread consumption for digital food customisation

Simple item page
dc.contributor.authorPantidi, Nadia
dc.contributor.authorSelinas, Paris
dc.contributor.authorFlintham, Martin
dc.contributor.authorBaurley, Sharon
dc.contributor.authorRodden, Tom
dc.contributor.funderEngineering and Physical Sciences Research Councilen
dc.date.accessioned2021-09-02T15:30:14Z
dc.date.available2021-09-02T15:30:14Z
dc.date.issued2017-11-28
dc.description.abstractConsumer demand1 for food that satisfies specific needs rather than generic mass produced food is growing. In response, the food industry is actively investigating techniques for efficient and comprehensive food customisation. Digital approaches to food customisation are starting to emerge, however, the majority is currently limited to the ingredient level thus excluding consumption drivers such as people's practices and values around food. Using the approach of cultural probes, we identified four distinct narratives around bread consumption: the healthy bread, the fresh bread, the ethical bread, and the exceptional bread. These themes encapsulate drivers of bread consumption, which we argue can inform the design of digital food innovation platforms.en
dc.description.sponsorshipEngineering and Physical Sciences Research Council (project EP/K014234/2)en
dc.description.statusPeer revieweden
dc.description.versionAccepted Versionen
dc.format.mimetypeapplication/pdfen
dc.identifier.citationPantidi, N., Selinas, P., Flintham, M., Baurley, S. and Rodden, T. (2017) ‘Bread stories: understanding the drivers of bread consumption for digital food customisation’, OZCHI '17: Proceedings of the 29th Australian Conference on Computer-Human Interaction, Brisbane, Queensland, Australia, 28 November-1 December, pp. 152–161. doi: 10.1145/3152771.3152788en
dc.identifier.doi10.1145/3152771.3152788en
dc.identifier.endpage161en
dc.identifier.isbn978-1-4503-5379-3
dc.identifier.startpage152en
dc.identifier.urihttps://hdl.handle.net/10468/11830
dc.language.isoenen
dc.publisherAssociation for Computing Machinery (ACM)en
dc.relation.ispartofOZCHI '17: Proceedings of the 29th Australian Conference on Computer-Human Interaction
dc.rights© 2017, the Authors. Publication rights licensed to ACM. Permission to make digital or hard copies of part or all of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for third-party components of this work must be honored. For all other uses, contact the owner/authors.en
dc.subjectCultural probesen
dc.subjectFood innovationen
dc.subjectCustomisationen
dc.subjectValuesen
dc.titleBread stories: Understanding the drivers of bread consumption for digital food customisationen
dc.typeConference itemen
Files
Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
Bread Stories_2017.pdf
Size:
6.17 MB
Format:
Adobe Portable Document Format
Description:
Accepted Version
Download
License bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
license.txt
Size:
2.71 KB
Format:
Item-specific license agreed upon to submission
Description:
Download
Collections
Applied Psychology - Conference Items