Advertising and the Transformation of Screen Cultures, by Bo Florin, Patrick Vonderau and Yvonne Zimmerman

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Date
2022-07-15
Authors
Stephanie, Rains
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Volume Title
Publisher
Film and Screen Media, University College Cork
Published Version
10.33178/alpha.23.06
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Keywords
Advertising , Screen cultures , Advertising agencies , Branding
Citation
Stephanie, R. (2022) 'Advertising and the Transformation of Screen Cultures, by Bo Florin, Patrick Vonderau and Yvonne Zimmerman', Alphaville: Journal of Film and Screen Media, 23, pp. 111-114. https://doi.org/10.33178/alpha.23.06
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URI
https://hdl.handle.net/10468/13365
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Alphaville: Journal of Film and Screen Media. Issue 23: Screening the Artist: Between Presence/Absence, Immediacy/Mediation
Copyright
© 2022, the Author(s). This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.