Advertising and the Transformation of Screen Cultures, by Bo Florin, Patrick Vonderau and Yvonne Zimmerman

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dc.contributor.authorStephanie, Rains
dc.contributor.editorMurphy, Jillen
dc.date.accessioned2022-07-15T08:09:28Z
dc.date.available2022-07-15T08:09:28Z
dc.date.issued2022
dc.description.statusNot peer revieweden
dc.description.versionPublished Versionen
dc.format.mimetypeapplication/pdfen
dc.identifier.citationStephanie, R. (2022) 'Advertising and the Transformation of Screen Cultures, by Bo Florin, Patrick Vonderau and Yvonne Zimmerman', Alphaville: Journal of Film and Screen Media, 23, pp. 111-114. https://doi.org/10.33178/alpha.23.06en
dc.identifier.doihttps://doi.org/10.33178/alpha.23.06
dc.identifier.endpage114
dc.identifier.issn2009-4078
dc.identifier.issued23
dc.identifier.journalabbrevAlphavilleen
dc.identifier.journaltitleAlphaville: Journal of Film and Screen Mediaen
dc.identifier.startpage111
dc.identifier.urihttps://hdl.handle.net/10468/13365
dc.language.isoenen
dc.publisherFilm and Screen Media, University College Corken
dc.relation.urihttp://www.alphavillejournal.com/Issue23/HTML/ReviewRains.html
dc.rights© 2022, the Author(s). This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.en
dc.rights.urihttps://creativecommons.org/licenses/by-nc/4.0/
dc.subjectAdvertisingen
dc.subjectScreen culturesen
dc.subjectAdvertising agenciesen
dc.subjectBrandingen
dc.titleAdvertising and the Transformation of Screen Cultures, by Bo Florin, Patrick Vonderau and Yvonne Zimmermanen
dc.typeReviewen
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Alphaville: Journal of Film and Screen Media. Issue 23: Screening the Artist: Between Presence/Absence, Immediacy/Mediation